Hey, I’m Shareef. I help businesses to design products and services that provide value to their customers.


Here is some of my work…

Designing the Waitrose delivery driver experience to households with pets

Building a roadmap strategy for the apps team in John Lewis

Designing an omni-channel appointment booking for John Lewis personal styling

Evolving John Lewis shop concierges to better promote services to customers

Designing a tool for BT customers to buy mobile phones on credit

Designing a nuisance call blocking service for BT landlines

Designing a yacht sailing holidays website for TUI that inspires people to book


Are you looking for a UX or Service Designer to join your team? Here are a few reasons why you should consider me.