Over 16 years of commercial experience
designing for brands in healthcare, retail, e-commerce, travel, telecoms, hospitality, charity, education and advertising.
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Strong foundation of design thinking
that begins with framing and exploring the problem space, understanding customer needs, as well as business goals and technical feasibility.
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Workshops and design sprints
to bring people together to solve problems with focus and pace. Anyone can be a designer if they are in the correct environment and guided through a creative process.
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Storytelling
to help stakeholders understand customer needs, see the bigger picture and envision an idea or concept delivering value.
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Business design, strategy and lean startup
because in order to create a customer experience that delivers value, you need the backstage processes and people to deliver it. And to get there you need hypotheses and lean ways to test them.
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Design leadership, coaching and mentorship
to be that sounding board for senior practitioners and to guide junior designers through their development of hard and soft skills.
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Interested in working with me? Check my availability.